Dirtbag Brands DealerNews Feature | UTV & Dirt Bike Accessories

In 2023, we reached a defining moment in our journey: a feature article in DealerNews, one of the most respected voices in the powersports industry. This spotlight wasn’t just recognition—it validated everything we’ve been working toward since day one. The DealerNews team highlighted our rapid growth in the off-road accessories market, especially our reputation for crafting dependable, dealer-friendly UTV and dirt bike accessories that outperform the competition.

At Dirtbag Brands, we’re not just building gear—we’re building trust. From the beginning, our mission has stayed razor-sharp: design premium off-road gear for real riders, and support the powersports dealerships that keep them rolling. Every bracket, mirror, and mount we produce comes from that shared goal. We focus on fitment accuracy, rugged performance, and products that dealers can stock confidently without overcomplicating their inventory.

The DealerNews UTV accessories article made it clear why we stand out. We don’t cut corners with off-the-shelf components or slap a logo on cookie-cutter parts. Every Dirtbag product is designed in-house and tested under real-world conditions—whether that’s in the dunes, on the trail, or in a muddy cattle pasture. With over four decades of combined design and engineering experience, we build solutions that solve problems most riders didn’t even know they had. That means fewer returns, fewer install issues, and happier customers for our dealers.

One of our flagship categories, billet UTV mirrors, gained major traction in 2023 thanks to this approach. Unlike plastic or cast aluminum alternatives, our CNC-machined billet mirrors deliver durability that holds up under pressure—and a clean, purpose-built look riders actually want on their rigs. Combined with our smart roll cage mount systems, these mirrors are helping our dealers simplify SKUs while improving profit margins.

But we’re not slowing down. The Dirtbag Brands dealer network is expanding fast. More shops across the country are stocking our lineup of UTV parts and accessories, and more riders are asking for our products by name. We’re expanding our catalog with new fitments for Polaris Ranger, Can-Am Defender, RZR, and Honda Talon platforms—just to name a few. And we’re keeping things simple: quality parts, fast fulfillment, and fair programs that help dealers grow.

We’re proud of the recognition we’ve earned, but the most exciting part is what’s next. The momentum is real, and the opportunities are bigger than ever. Whether you’re a rider looking for the best mirror you’ll ever own, or a dealership ready to stock smarter gear, now’s the time to get on board.

Read the full DealerNews article to see how Dirtbag Brands is changing the game in the powersports accessories world. And if you haven’t yet, browse our UTV accessories or become a dealer and join the ride.

DISHING THE DIRT ON DIRTBAG BRANDS | DealerNews | The Voice of Power Sports Retailers